Federico M S Mohr, born in Uruguay in 1992, is a director and designer crafting meaningful visual narratives through motion. Starting at 19, he’s blended technical and artistic skills in VFX, graphic design, and animation, guiding creative teams in Sydney and Singapore for brands like IBM, Heineken, and SKII.

As a former Creative Director in Singapore, he shaped APAC campaigns with care, collaborating with clients to bring ideas to life. His live visuals have energized Burning Man and SEA Games, and he’s worked on projects for artists like Viktor & Rolf. His short film Life to Ashes—a Queen Palm International Film Festival winner—earned praise from Uruguay’s then-President Tabaré Vázquez for its depth. Now based in Uruguay, Fede runs Colectivo.Work, supporting local talent, and teams up with global studios. He loves creating frameworks that empower brands and creative teams, aiming to expand consciousness through design and film.